A brief history of Stitch Fix: how a personal styling service merged fashion with data

Founder and CEO Katrina Lake launched Stitch Fix in 2011 to provide busy people with curated boxes of clothing pre-selected for them by a team of stylists. Back in the early planning stages, Lake was an unknown entrepreneur.

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My Review of the Styling Service Stitch Fix! - All Dressed Up

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Stitch Fix: Personalizing Fashion with Data - Digital Innovation and Transformation

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