The Origin of Ford's “Built Ford Tough” Slogan

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When Ford advertisers came up with the prototype slogan in 1979, “Built Ford Tough,” they had no idea what kind of success it would have.
When Ford advertisers came up with the prototype slogan in 1979, “Built Ford Tough,” they had no idea what kind of success it would have.

The Origin of Ford's “Built Ford Tough” Slogan

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The Origin of Ford's “Built Ford Tough” Slogan

The Origin of Ford's “Built Ford Tough” Slogan

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