Is Longines the World's Oldest Watch Brand? - Grail Watch

Longines has long claimed to be "the oldest trademark or logo still in use," and after researching the history of the Longines factory I became intrigued by this claim. Although it is certainly a long-running and successful company, was today's Longines really the oldest watch brand, let alone the world's oldest trademark? And what about all those others?

The Art of Watch Collecting: Beyond the Usual Suspects - Revolution Watch

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Grail Watch

Oldest Watch Brand 2024

Oldest Watch Brand 2024

Is Longines the World's Oldest Watch Brand? - Grail Watch

The Dirty Dozen: History's Most Legendary Field Watches

The Value Proposition: The Longines Heritage Classic 'Sector' - Hodinkee

LA CAJA MILESTONE - Relojes con movimiento automático de los años cincuenta, Página 2

Tier List] Here's another watch tier list and probably the most accurate one yet : r/Watches

Is Longines the World's Oldest Watch Brand? - Grail Watch

Breitling Just Bought Universal Genève, a Brand Whose Vintage Watches Are Beloved by Collectors