Lululemon teams with Tournament of Roses for first New Year's Eve 5K on eve of parade – Pasadena Star News

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Runners had always informally taken to a closed Colorado Boulevard in the hours before the Rose Parade. Lululemon and parade organizers saw an opportunity for a 5K.

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I ran in the first-ever Lululemon 'Run with the Roses' 5K on

Running With Roses in Pasadena on New Year's Eve

I ran in the first-ever Lululemon 'Run with the Roses' 5K on

Lululemon teams with Tournament of Roses for first New Year's Eve

I ran in the first-ever Lululemon 'Run with the Roses' 5K on

I ran in the first-ever Lululemon 'Run with the Roses' 5K on

lululemon Run With the Roses 5K - Tournament of Roses

I ran in the first-ever Lululemon 'Run with the Roses' 5K on