Gen Z and Millennial Women Are Driving Hoka Sneakers to Sales Record

Hoka is seeing significant growth in the 18-34 consumer demographic. The group drove the largest year-over-year increase in the most recent quarter.

Hokas: The Ugly Shoes Now Worth Billions of Dollars - WSJ

How the Company Behind Uggs, Teva and Hoka Makes Ugly Brands Cool

How Gen Z Consumer Habits Will Effect The Footwear Industry in

Erika Gabrielli on LinkedIn: EXEC: Hoka Added $521 Million In New

Deckers Hoka One

HOKA: The secret behind the shoes brand's sales success and popularity

Hokas: The Ugly Shoes Now Worth Billions of Dollars - WSJ

How Gen Z Is Driving Luxury Beauty Spend for Heritage Brands

How Did Hokas Become So Popular? - The New York Times

Hokas Shoes Were Once Ugly, but Now They are Worth Billions of

HOKA: The secret behind the shoes brand's sales success and popularity

HOKA: The secret behind the shoes brand's sales success and popularity