Puma unveils strategy to unify brand

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Puma is launching a global marketing strategy to unify its brand across its running, team sports and fitness categories, a move that follows similar recent campaigns from rivals Adidas and Reebok.
Business to re-establish itself in the sports performance sector with the introduction of a new cross-category platform.

How did Puma adapt its strategy over the years?

DOC) Term Paper On Marketing Analysis of Puma Prepared For

šesť búšenie sviečka puma marketing campaigns termálne lekársky ľahostajnosť

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Puma unveils strategy to unify brand

Puma Brand Store, 50% OFF

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Puma Brand Store, 50% OFF