Rite Aid Unveils Brand Refresh and New Store Layout - Sway Creative Labs

Key insights: Company’s logo is changing colors to signal shift to wellness. Rite Aid is looking to attract more female Gen Xers and millennials. For the first time in more than four decades, Rite Aid is rebranding. The drugstore chain revealed a new logo during an analyst call this week, as well as announcing a […]

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Rite Aid Rebrands, Reconfigures Experience

Rite Aid - The Rebrand — Jessica Kesner - Art Director

This morning, like every morning, my shave den transformed into a sanc

Crawling out of the cubicle - Sway Creative Labs

Rite Aid rolls out a new store design aimed at women and younger shoppers - LVB

Rite Aid - The Rebrand — Jessica Kesner - Art Director

Technology News - TheUNN