From Patent to Profit: The Story of SPANX and Sara Blakely
Talking about Intellectual Property usually means discussing how much patents are really worth, especially with so many legal battles over patent rights and disagreements. Many believe that a patent is only as valuable as the money you have to back it up in court.
Spanx founder Sara Blakey is an ICON. Her story, from failing the LSAT
Beautifect: Brand new beauty tech has changed the industry for good - Innovate Product Design
From Patent to Profit: The Story of SPANX and Sara Blakely - Innovate Product Design
Tyra Banks and Spanx founder Sara Blakely reveal their beauty business secrets
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Spanx founder Sara Blakely becomes youngest self-made woman to join Forbes' World Billionaires list
Spanx's founder couldn't afford a patent attorney. So she figured out how to protect her IP herself.
Unlocking Success: Crowdfunding's Role in Overcoming Market Failure - Innovate Product Design
Why Sara Blakely Is So Successful - Addicted 2 Success
Spanx founder Sarah Blakely rewards workers with $10,000 and first-class plane tickets - CBS News