8 TIPS FOR MARKETING ACTIVEWEAR BRANDS — SCI (Sport Casuals International)

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Consumers are bombarded by choices when shopping for activewear, further complicated by the extremely high but still rising amount of brands in the space. Emerging activewear brands find it increasingly difficult to reach their target consumer today, and ultimately struggle to compete for a share of

8 TIPS FOR MARKETING ACTIVEWEAR BRANDS — SCI (Sport Casuals

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