The plant-based craze is coming for fashion

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Next-generation materials, or “livestock-free” replacements for conventional animal-based materials produced in nature-friendly ways, are gaining pace.

The direct-to-consumer craze is slamming into reality

Jamie Bainbridge (@jm_bainbridge) / X

Ganni launches zero-waste trousers and mushroom wallets as next-gen materials reach shop floor

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White Suit? Check. Aperol Spritz? Check. Meet the Coastal Nonna. - WSJ

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Jamie Bainbridge (@jm_bainbridge) / X

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Jeffrey Roberts on LinkedIn: The plant-based craze is coming for fashion