barbie mania, or how warner bros' creative marketing campaign

here's how warner bros. and mattel generate pink marketing to promote barbie the movie, even turning her into an augmented-reality doll.

The Dollars and the Drama of Barbenheimer Film Budgeting

doll hacking redefines beauty standards of barbies and bratz

criticism mounts on life-sized barbie dreamhouse built in berlin

barbie goes design with kartell

Marketing Has Been Barbie-fied and It's Worked

Margot Robbie Opens Up About the Barbie Movie For Vogue's Summer

history's inspirational women are being made into barbies

Barbie-mania: The Genius Marketing Strategy Behind the Barbie Movie

5 wild moments from the Barbie marketing campaign