Inside look: Can trend forecasting get Superdry back on top?

UK brand Superdry was once viewed as a desirable sportswear brand. Today, they’ve lost their way: Trend forecasting can help.

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Q&A: Here's what being head buyer at Superdry is really like

Superdry 2022 Store

Superdry warns on profits as 'unseasonal' weather slows sales

Superdry stock slides on shock first-half loss

Retailer Superdry Signals Improved Trading after Annual Loss

8 Fashion Trends & Styles Set To Take Over 2024

Superdry Uses Centric PLM to Build a Strong Foundation for Growth

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Superdry to weigh restructuring including store closures, job cuts

Superdry may have to raise new funds as weather dampens profits

Superdry warns on profits as 'unseasonal' weather slows sales

Superdry: latest news, analysis and trading updates